“You got two types of rappers,” Rocky told Billboard in 2015. There is more than a whiff of debauched 1970s rock star about him - which may explain his surprise collaboration in 2015 with Rod Stewart, whom he described as “like seeing yourself 40 years older and white”. Now a front-row fixture in the fashion world, he has collaborated with the designers Raf Simons and Jonathan Anderson, and in 2016 became the face of Dior Homme - the first person of color to represent the luxury menswear brand. He fast became the toast of East Coast hip hop and has never looked back.Ī former street hustler whose father was jailed for drug dealing and whose older brother was murdered, Rocky has increasingly revealed an artistic, eccentric, dandified side of his character as he has gravitated away from Harlem towards downtown Manhattan’s creative milieu. The most successful member of Harlem’s A$AP Mob collective of MCs, producers, video directors and designers, Rocky burst onto the scene in 2011, earning an eye-catching $3 million dollar deal with Sony/RCA.
One of hip hop’s true mavericks, ASAP Rocky is renowned for his experimental approach to music, his flair for fashion, his penchant for psychedelic drugs and his prolific love life (former girlfriends include Kendall Jenner and Iggy Azalea). ASAP (or A$AP) Rocky is an American rapper who burst on the music scene in 2011 and soon after released his chart-topping albums ‘$AP’ and ‘At.$AP.’ Who Is ASAP Rocky?
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